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July 14, 2010
Building Trusted Content For Your Site
By Stoney deGeyter
I was talking with a client the other day about how to optimize their content. They kept saying, in a way of trying to understand what they need to do to improve their website, that what they need to do is to create a bunch of content and keep using their keywords over and over.

Uh... no.

That might work in politics, where saying something enough times gets people to start believing it's true. But, not online.

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Today's Top Videos:
Optimizing for News Search
Unfortunately, most companies do not realize how much content can be optimized as news. According to Lisa Buyer of The Buyer Group, press releases, blogs, social media profiles, tweets...
Understanding the Mobile Experience
Everyday consumers use their mobile devices to search for products and services. As marketers, how are you leveraging this activity? Dan Flanegan of Brand Anywhere tells WebProNews...
Overcoming Real-Time Web Challenges
As social media and mobile have exploded, real-time Web content has also experienced an explosion. Content ranging from current events to personal information that is put on the social...
Recent Articles:
Solving The URL Duplication Error With Canonical Links
Just recently, search engines like Google and Yahoo partnered with Live Search to introduce a breakthrough improvement in the search engine playing field: the Canonical Link Element. The Canonical Link Element enables web developers and search engines alike to eliminate the confusion in searches caused by different links that basically point to the same web site.

Over the past few years, search engines have been focused on making significant progress in eliminating and completely removing...
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Can Google Analytics Affect Your Ranking?
Google Analytics is a must for any webmaster or website owner to get an insight into the amount and type of traffic that is coming to your site. But does having Google Analytics installed on your website effect your Google ranking? This question...
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Microsoft And Yahoo Prepare For PPC...
In the last few weeks as more information has started to trickle its way from Yahoo! and Microsoft about the search alliance, I have started to share some information on this blog to facilitate this knowledge transfer. Ultimately every single advertiser who...
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Does Social Media Matter To Your Site?
Today, I'm taking part in a breakfast-time panel discussion in the City that's entitled Social media for corporates: essential lifeblood or unnecessary distraction. It's a private event, hence no link to any information (although a report on...
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Other iEntry Business Resources:
- WebProNews.com
- Jayde.com
- MarketingNewz.com
- SalesNewz.com
- EuroWebPro.com
- InvestNewz.com
- eCommNewz.com
- WebsiteNotes.com
- AdvertisingDay.com
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