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Newsletter Archive: 2010



Social Media Is Removing The Last Of The Content Barriers
Here is an interesting post that I can certainly agree with. Aaron Kahlow writes about the information curation potential of social media in his post, 2010: Social Media Removes the Dam of Gutenberg-Google..

Date: 2010-02-17


Correcting Errors In Your Conversion Rate
According to Web Analytics Association (WAA) standard definition, a conversion is a visitor completing a target action. Conversion rate is calculated by total number of visitors completing a target actions divided by a "relevant denominator" (Sometimes it is total number of target actions divided by a "relevant denominator).

Date: 2010-01-27
How To Address SEO On An Enterprise Level
Dennis Goedegebuure, aka DennisG, is the head of eBay's in-house SEO team. After seeing him make some great posts in our forums and chatting a bit back and forth I asked if he would be up for doing an interview about SEO.

Date: 2010-01-13
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