Social Networking Increases Employee Efficiency
A new survey on social networking in the workplace, released today by AT&T, shows strong evidence that enabling employees to use social networking tools as part of everyday working life leads to an increase in employee efficiency.
Date: 2008-11-12
Optimizing Your Digital Assets
Digital Asset Optimization (DAO) is something that any publisher, of any kind, ought to be doing on a regular basis. Alright, so if you should be doing it, what exactly is DAO? DAO is, essentially, optimizing what you own as an asset, digitally. It's pretty straight forward. Whether it's a video, an image, presentation, or a podcast, as a few examples, those are your digital assets.
Date: 2008-10-29
Orvieto's European Open Source Hub
Reading trackbacks to my blog post "about mapping open source into your business model" I was captured by Dana Blankehorn's post, and not just because he kindly reported that my blog post read like an academic paper.
Date: 2008-10-15
Hyperic Creates Momentum Europe-wide
Hyperic, the provider of open source web infrastructure management software, is receiving growing attention in Europe, as results from an announcement about over seas expansion earlier this year, involving the European partner France's Dalet Digital Media Systems.
Date: 2008-09-17
New RankCheck Tool Is Released!
Just kidding. There is no new Google RankCheck tool. But there should be. A couple days ago, I reported on how Google has finally blocked automated searches by software such as WebPosition. This creates a vacuum in the marketplace - a vacuum best filled by...Google!
Date: 2008-08-27
Make Your B2B Lead Management More Effective
I was recently interviewed for an article on lead management by Chris Koch who works for ITSMA, the Information Technology Services Marketing Association. In the article titled, "Building a Marketing Funnel and Other Lead Management Tips," I give the following five tips on how you can make your B2B lead management more effective which are: Create a marketing funnel.
• Create a universal definition of a lead.
Date: 2008-08-13
BPI Tries To Ban ISPs To Reduce Unauthorized File Sharing
UK label association BPI has reached an agreement with ISPs on measures designed to reduce unauthorized file sharing. But while stricter legislation may follow, so far, the deal lacks the teeth that some had hoped for.
Date: 2008-07-30
Microsoft Calls EU Fine "Excessive"
Microsoft has informed a European Union court that an antitrust fine of $1.4 billion against it is excessive and disproportionate. In February the European Commission said that Microsoft used high prices to reduce competition and did not follow through on sanctions imposed against it as part of the case. Microsoft is appealing the fine it received in February.
Date: 2008-07-09
Microsoft Opening Search Center In Europe
Never mind advertising, upgrades, or even additional user bribes - when it comes to Live Search's market share in Europe, Microsoft is going to pull out at least some of the stops and open a new search technology center.
Date: 2008-06-18
EU Wants IPv6 Adoption By 2010
25% by 2010. The European Commission said today that it is setting a goal to get 25 percent of EU industry, public authorities and households to use IPv6 by 2010. "In the short term, businesses and public authorities might be tempted to try to squeeze their needs into the strait jacket of the old system, but this would mean Europe is badly placed to take advantage of the latest internet technology...
Date: 2008-05-28
Using Typo Conversion Data For SEO
PPC advertising is not only great for generating sales and qualified traffic, it's also the BEST possible keyword research tool available. While other keyword research tools offer a general "starter" set of keywords in most verticals, most only give general words and without demographic information.
Date: 2008-05-07
EU Asks Major Search Engines To Delete User Data
The European Union has asked Internet Search Engine giants Yahoo! and Google to follow European Data Protection Rules and delete all user data after a maximum of six months. This request has been made inspite of the fact that both these search engines operate out of the European Union.
Date: 2008-04-23
Getting Started With Microsoft AdCenter
adCenter Analytics is a simplistic tool designed by Microsoft to help a user understand web-site user engagement and online marketing campaign performance in an easy way. This tool is available free of charge. An advertiser can use this tool to track user behavior from a click to a conversion, analyze data by age or gender, see how many users have accessed his site (including their regional preference and preferred content).
Date: 2008-04-02
What Makes A Good Project Manager?
What is a good project manager? The definition of a good project manager from a bad project manager is subjective, but there are some highly effective traits of good project managers that can be captured. It is not about filling in financial statements, it is about having a passion for what you are doing, and productivity, supporting a team in what can be very harsh corporate environments.
Date: 2008-03-12
7Digital Grabs WMG MP3's For Europe
7digital.com has become the first European download store to offer Warner Music Group label downloads as DRM free mp3's. Thus far Amazin has the exclusive in the US. 7digital is offering WMG mp3's in the UK, Ireland, Spain, France and Germany.
Date: 2008-03-05
Blogcatalog Give Purpose To The Social Graph
There is a World Outside Your Fishtank. Within "blogging" social networks I have been pushing to have a reason to add someone as a friend for a long time. Blog broadcasts, built in feed readers and OPML will eventually provide a reason to join communities.
Date: 2008-02-20
Don't Damage Your Credibility With Too Many Press Releases
As an online PR consultant, there are a few questions I repeatedly get from webmasters and online entrepreneurs. One of those common questions is how many press releases a company should send (weekly, monthly, more?). I always give the same answer: Send a press release whenever you have something newsworthy to say.
Date: 2008-01-30
Reporting Paid Links - Still Mixed Feelings
David Wallace has a nice write up about reporting paid links to Google this week, which is based on the back of a poll by Blogstorm. Both posts have some interesting comments on them and while I don't agree with some of them, the articles are well worth a read.
Date: 2008-01-16
Now Podcasting Is Even Less Of A Hassle
As any podcaster knows, the barriers to entry for starting a podcast are very low. As I often like to describe it, all you need to get going are five things: A computer. A microphone. Free recording and editing software. Somewhere to store and share the audio files. Some imagination. That will get you started.
Date: 2008-01-09
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