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Does Social Media Matter To Your Site?

By Neville Hobson
Expert Author
Article Date: 2010-05-12

Today, I'm taking part in a breakfast-time panel discussion in the City that's entitled Social media for corporates: essential lifeblood or unnecessary distraction.

It's a private event, hence no link to any information (although a report on the debate will be published in the next edition of CorpComms magazine). In fact there isn't any information online that I could link to.

In any case, I think it's going to be a very interesting discussion in front of about 90 guests, especially as I'm going to talk prosocial media for business as others on the panel will be consocial media for business.

One of the things the organizers asked me to do was let them have a concise paper that offers some thoughts on why social media is a good thing for business, copies of which will be given to the audience on the day.

So here's  Why Social Media Matterswhich I've posted to my Scribedaccount.

I've written this from a particular point of view and with a specific focus, and the content will form part of my argument pro social media for business.

If you'd like to help me present a reallycompelling case, what would you suggest I should also include on the day?

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About the Author:
Neville Hobson is the author of the popular NevilleHobson.com blog which focuses on business communication and technology.

Neville is a UK-based communicator, blogger and podcaster. He helps companies use effective communication to achieve their business goals. Visit Neville Hobson's blog: NevilleHobson.com.



Does Social Media Matter To Your Site